Description

Immediate dispatch from Somerset. Book in excellent unread/unused condition. See images. Fantastic book.

About the book >.>.> In the year 1980 an entrepreneurial-minded eighteen-year-old opened a comic book shop in his native Cologne to sell and trade from his massive collection. Within a year he was publishing catalogs promot- ing his wares and then in 1984 a breakthrough occurred: he purchased 40000 remainder copies of a Ren? Magritte book with text only in Eng- lish reselling them for a fraction of their original price. The success of this daring move proved that he was not alone in thinking that the art- book market needed to be democratized. Why should cultural enlighten- ment be reserved for the wealthy? Soon he began reprinting books under his own name for budget prices and the next year he published his first original art book Picasso. Starting in the late 1980s his company estab- lished subsidiaries around the world and continued to cement its reputa- tion as a publisher of excellent-value art books while branching out into new areas such as architecture design photography lifestyle and clas- sics. The young man’s name was of course Benedikt Taschen and un- der his leadership the TASCHEN brand has grown into one of the most successful and unique publishers in the global market distributed world- wide in over twenty languages. (MP)